Snippet: Apple and Google Lead Initiative for an Industry Specification to Address Unwanted Tracking ☇

Shared on May 2, 2023

Apple (and cross-posted by Google):

Today Apple and Google jointly submitted a proposed industry specification to help combat the misuse of Bluetooth location-tracking devices for unwanted tracking. The first-of-its-kind specification will allow Bluetooth location-tracking devices to be compatible with unauthorized tracking detection and alerts across Android and iOS platforms. Samsung, Tile, Chipolo, eufy Security, and Pebblebee have expressed support for the draft specification, which offers best practices and instructions for manufacturers, should they choose to build these capabilities into their products. […]

The specification has been submitted as an Internet-Draft via the Internet Engineering Task Force (IETF), a leading standards development organization. Interested parties are invited and encouraged to review and comment over the next three months. Following the comment period, Apple and Google will partner to address feedback, and will release a production implementation of the specification for unwanted tracking alerts by the end of 2023 that will then be supported in future versions of iOS and Android.

It’s nice to see the two working together at something that has grown to be a bit of a problem in society (abusers are going to utilize any resources they can). I also think that it will be more successful than the last big unexpected partnership between Google and Apple.

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